Why Do I Need a Blog When I Have a Website?

Many of our customers needed a little push into the blog world! We’ve often heard, “Why do I  need a blog when I have a website?” This is a valid question and here, we’d like to offer you some real answers on why a blog and contributing to it frequently can only increase your online presence.

In dedicated blog posts, you can write about your products in review formats or how-tos.

More than not, people will search the Web for product comparisons and reviews so why not give them honest interpretations of your products and services?

Adding images and even a video to your blog posts will help you reach an even larger audience.

Google Is King

Google searches all the time. It really has nothing else to do. And, how it searches is important. Here at Don’t Have Time to Write, we can show you how blog posts can be found on Google by utilizing tools such as Google+, Twitter, Facebook and YouTube and of course some special keywords.

In Google, type in your website like this: ABCCompany.com: (product you sell) or “Donthavetimetowrite.com: social media” as seen in the screenshot below. If you don’t find you or your company anywhere on page one of Google, you’re doing something wrong.

We know Google and we follow and read the posts and articles offered up by Google experts and employees like Matt Cutts.

Selling Online 

Even if you have a brick and mortar store, if someone comes in and wants something shipped, you offer to do that right? Why not offer the same online? When you have a blog, you can tell customers about your new service of shipping—or anything new you offer and keep them updated.

People who are your customers and the ones who will be your customers want to know what you offer in totality—not just a snippet on the website. A blog can help spread the message.

Community

Most brick and mortar stores want to connect with their community. They want local folks to buy local. With a blog, you can offer engaging blog posts your community is interested in such as weekend events, fundraisers, kid and school events, recipes and even events at your location.

You don’t always have to write about your business—in fact, that’s not what blogging is all about. Blogging engages readers who want to learn more and share. A good blog will do this for you if done correctly.

Connecting to Social Media 

If you have a Facebook page and Twitter account (and you should), pin to Pinterest, are a member of StumbleUpon and Google+ your blog posts can be placed on all of these social media venues reaching an even larger audience.

Technology and social media are not going away so while traditional advertising may be needed, it can’t be the only thing you do to create an online presence.

Contact Us!

At Don’t Have Time to Write, we already know how busy you are running the day-to-day operations of your business and managing vendors and employees—not to mention inventory. That’s where we can help and our services are company-based, not menu-priced with add-on after add-on.

We “consult” with you to offer you the best of the best in blogging and social media with a price that won’t break your budget.

Learn more about how we can help you today and contact us via this Contact Us tab! What are you waiting for? Your business needs to grow and blogging and social media are two ways to make that happen!

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